Travel has become an integral part of human existence, not just as a leisurely activity, but as THE activity – the human instinct – that has compelled us to travel vast expanses of land, cross oceans, climb mountains, and take to the skies. It has now also become a vital source of livelihood for over 292 million people around the world, and a source of peace, security, and understanding to many more.
At the World Travel & Tourism Council, we discuss and debate the business of travel as a global sector, and its impacts, both positive and negative, on our world. And what we know is that, when done well, tourism is a catalyst for job creation, community development, environmental protection and inclusive economic growth.
And underlying it all are the people and businesses that have the commitment and drive to make tourism transform our world in a positive way. Those that really do look to Tourism for Tomorrow.
From hotel reception employees turned general managers; to safaris and parks that are marrying tourism with conservation in the best of ways; to resorts using tourism to preserve and protect sea life; to organisations with training programmes affording education, skills, and jobs to underprivileged students; to little girls fighting for an education, finding opportunity in a diverse and open industry, and inspiring others to follow in their footsteps; and to tourism businesses helping bring peace to isolated and turbulent areas - it is the people that make this sector the force for good that it is in the world.
The stories you will explore here are those of people in Travel & Tourism that have used tourism to not only transform their world, but OUR world, by using their personal journeys, their skills, and their entrepreneurship to transform the lives of others as well.
View stories of inspiring individuals and organisations that are currently TRANSFORMING OUR WORLD.
